Hey Business Owner! Do You Outsource?
It’s no secret that I am a graphic designer and that clients hire me to create graphic design work for them. But right now I am not trying to convince you to hire me. Instead I am asking you to think about the flow on effect of outsourcing your work to another business.
Say you hired a virtual assistant to send out your emails. You pay them some money for their time and they in turn now have some more income. Do they take it down to the local shops, pay their kids tuition fees or put it on their mortgage? Maybe they use it to hire a marketing professional to help them get new clients to earn more money? Then the marketer feels they need to rebrand and focus on a niche market, so they use the money they got from the VA towards hiring a graphic designer.
The Business Circle Of Outsourcing
Okay, so I’ve made that term up, but I feel it could be a real one. By outsourcing your job to another business owner whose talents are more suited to it than yours, you are supporting other business, like they did yours. Just think about what you have done with income from your business? How did you use it?
Benefits Of Outsourcing Business Services
I mostly work with small to medium sized business and being honest, I know that money can be pretty tight sometimes. In fact, it can often lead to owners thinking that they should do everything themselves to save money, with the old Kiwi saying “she’ll be right” featuring strongly in their thinking.
But in reality, the time you spend working on something which is not your strong point or even doing something you have no idea about at all takes time away from your business. Yes, it is your time, but it is time you could have spent growing your business. It is time you could have spent seeking new clients. It is time you could have promoted your products. It is time you could have earnt more money than you would have paid to outsource the job in the first place.
Time is the business owner’s most precious commodity and that is something that both I and other service providers can give you back.
One of my clients, Danni Winmill from Winmill Creative, recently took the plunge and hired me. I asked her why she did and if you want to know what she said, head over and read her interview on The Impact Of Professional Graphic Design.
And you know the drill….
If you want some graphic design help, just get in touch and we’ll get things started!
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