Step One - Learn from the past:

“What’s past is prologue” – William Shakespeare 

A whole year has come and gone, and with it lessons, some no doubt hard learnt. We want to take a moment to reflect on what we’ve done right over the year that’s been, but also what we’ve done wrong. Here are some questions to ask yourself of your business:

• What did you try that worked well? Try and come up with three specific things.
• What did you do this year that didn’t work? Again try and come up with three things.
• What did you enjoy the most? Make a list, the longer the better, this is the stuff that you probably did the most of.
• What did you enjoy the least? Hopefully this list is short! Have a look at this list and see what is important and needs to be done and what isn’t. You spend a lot of time and energy on your business; let's try and make it as enjoyable as possible!
• Does the public image of your business, as seen in its logos and branding, accurately reflect what you do in the market? In a world full of noise do you stand out from the crowd?

​
Step Two - What do you want the new year to hold? Define your goals:

“Our goal can only be reached through a vehicle of a plan, in which we must fervently believe, and upon which we must vigorously act. There is no other route to success” – Pablo Picasso 

We need a plan, yes indeed, but first we need some goals. These goals can be broad, as we’ll get plenty specific shortly, but first of all we need to set up some goal posts and generally outline the field. Our goals may look something like:

• Be the top read blog site in New Zealand.
• To promote natural products as a viable alternative to chemical cleaners.
• To highlight the impact of homelessness in my community.

Whatever the goal is, it will be specific to you and will be constant touchstone that you can go back to. Almost like a mission statement although goals can change whereas a mission statement sets out the overall purpose and tends to be more consistent year on year. 

Do any of your goals include having professional graphic design work done to make an impact and increase sales? Get in touch with us TODAY about getting started on introducing bright, new, attractive branding and a crisp, clear, unique logo that presents your business positively to everyone. ​

Finally summer is underway. One last burst of effort, both in business and in family life and then the entire country takes a deep breath and pauses … ahhh … here at One Bite Graphic Design & Photography headquarters, we can hardly wait.
​
A new year is knocking on the door, in 1-2 short weeks people from all walks of life all around the world will, at the very least, give some passing thought the year that’s been and to the year that’s coming. Some people out there will make lists of things to achieve, habits to form (or change) wrongs to right and people to meet. Resolutions will be made and when you take the time to write these down you are far more likely to stick to them. This applies to your business, perhaps even more, than it applies to your own life. 

​This time of year is the perfect time to reflect and make sure that the “look and feel” of your business as it's presented to the public, matches with the direction that you want to take and the plans that you now have. It’s important that your branding shows a true representation of you and your business.

We have found that people who are proud of their branding have so much more confidence in not only their business but in themselves than those who do not have design work done by a professional. You can read about Sharon’s success here. 

Right, let’s get some insight in to how you feel about your brand with some questions:

1. Are you happy with your logo?
2. Does your branding reflect you and your business?
3. Does your graphic design advertising attract the right clients?
4. Are you being consistent with your visual marketing across your social media?
5. What graphic design jobs do you have that you could outsource to a professional?
   ​

​Once you have considered and thought about the above questions, get in touch with us. ​ In today’s hectic online world, it is all too easy for businesses to stay under the radar. Showing a consistent image of your brand with a professionally designed logo for your marketing and website, ensures your business gets noticed and remembered. Let us create branding for your business which is easily recognisable as yours and one which resonates with your customers. With over 20yrs experience in the graphic design industry and hundreds of satisfied clients, your business is in great hands.