5 Reasons Professional Graphic Designers Do It Better

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Would you hire a chef to lay your carpet? How about a plumber to install your oven? No, of course you wouldn’t, you’d hire the right professional to do the job for you. When it comes to your businesses graphic design work, the best person is a professional graphic designer, like me. That means, forget doing it yourself!

Problems with DIY Graphic Design
I will say that sometimes (and only sometimes) when a business owner does some DIY graphic design, they create a graphic which looks fine. The clear majority though, create a design which not only looks unprofessional, but can quickly send their customers running in the other direction. Why? Because graphic design represents your business visually. It is often the first thing people see when visiting your website or picking up your flyer. If it looks bad or the same as what everyone else is using, your clients will automatically assume your business is just as bad as your design work and that you don’t take pride in advertising your business.

5 Reasons Why You Must Hire a Graphic Designer
I love my vacuum cleaner. Silly thing to say, but it picks up the dog hair from my puppy Max so well and leaves my floors dust and pet hair free. I tried using my kettle one time, but it just wasn’t the same …. Okay, so that’s not true, but it is kind of the same thinking people have when using online design software. They have a great idea, but can’t get it to work properly. Unsure about the right fonts, colours and styles to use, they end up with a mashed-up collection of bad graphics. Or they can see how to do it but the end result is something that a lot of other people are using for their design work, meaning people scroll past because they have ‘seen it’ before.

There are plenty of benefits to hiring a professional graphic designer. You not only get access to their design tools, but also to their experience, training, knowledge and understanding about creating graphics which give the right impression and are true to you and your business. Still need convincing? Here are five reasons why graphic designers do it better:

• Looks professional
• Conveys your message or/and brand accurately and consistently
• Saves you time and money
• Gains you customers
• Gets you noticed
  
  

A professional image always wins over a poorly created one. A professional graphic designer will nail that essential professional image for you. They will also ensure your brand is consistent, which is so important to building client loyalty. Graphic design represents your brand visually … many of the DIY designs that I see appear to be clearly that, DIY. Is this how you want your business portrayed? If people view an inconsistent brand and design layout then they will often infer the same about the business generally.

Being a business owner, things that take you away from your core business of selling your products or services, cost you both time and money. A graphic designer can create you a masterpiece in a fraction of the time, saving you a lot of cash and hassle. Finally, we know what looks great and what doesn’t. Our work gets you noticed and remembered by your target market and that is fabulous ongoing advertising.

If you’d like to know more about how I can help you with your graphic design needs, check out my portfolio. Or if you are ready to book your spot, send me a message today!